Luxury Clues

Three Easy Ways to Retire Your Fax Machine

Are you still running documents through your office or personal fax machine? If so, it's time to shift to going paperless, especially if you are working in the luxury market. The first place to begin is with Digital signatures. 

1. Move to Digital Contracts

The process is pretty simple. In most areas, your Board of Realtors or company has their forms through  an online company such as Zip Forms. To obtain Digital signatures, you will normally go through a company such as Docusign or Dotloop. The process is very simple and it beats having to lug around all those contracts and disclosures. With the advent of tablet PCs, you can now do everything on your tablet. This is a huge saver of both time and effort. 

2. DocuSign Ink App

I LOVE this app. Once you download it, use your smart phone to take a picture of your signature and initials. Next, you upload these to the DocuSign app. Suppose now that someone has brought you a paper offer. You could drive all the way back to the office to fax the offer to your clients. A better approach however, is to take a photo of each page. Your clients can sign using their Docusign account (which is free for your personal signatures.) All you have to do is drag and drop their signature on to the document. It's super easy and best of all, a tremendous time saver.

3. Move Your Documents to Cartavi

Cartavi allows you to completely get rid of your fax machine. You can access all of your files from your phone, tablet, or laptop. Like Dropbox, Cartavi provides document storage. It also does much more. Cartaiv allows you to digitally fax your documents, to archive these documents, and to create “transaction rooms” where you can share transaction data. 

The system tracks and notifies you when any one opens any of your documents. It creates a detailed  the digital paper trail for the entire transaction. This allows you to respond to questions and issues in a more timely matter. There is no charge for the basic version of the program that includes up to 1 GB of storage space and three unbranded transaction rooms. The pro program is $10.00 per month. 

If you want to stand out from the old-fashioned agents who still rely on paper, ditch your fax machine and step up to using Docusign and Cartavi (which work together). Your clients will be intrigued and you can bet you will have a much better chance of turning that listing lead into closed business. 

Posted by Bernice Ross, CEO, RealEstateCoach.com and Co-founder, RealEstateCoachRadio.com--the place you go to make Real Estate Dough®!

 

 

When Are the Three Best Times of the Day to Post to the Social Media?

If you want to get the greatest amount of return for your social media marketing efforts as well as for any ads that you post online, the most recent research on this important subject reveals some very clear cut patterns among web and social media users.

First, in terms of the best times to do a Facebook post or to post an on-line ad to a site such as Craigslist--the best times are actually based upon when people have breaks from work. Here are the three best times to post your Craigslist ads as well as any of your social media posts. 

1. 8:30-9:00 in the morning

This is when people are first getting to work. Many people arrive early and they'll pop up on their computer to search for new listings or for other items they may want to purchase before the beging work for the day.

2. 11:30 to 1:00

This is lunch hour time. Your potential lead finishes eating or, if they're like many web surfers, they will eat as they peruse their Facebook posts or review the latest ads on Craigslist.

3. After dinner

An important point to note here is that after dinner means between 7:00-7:30 in the winter time and between 9:00 to 10:00 in the summer time. 

Now you may be thinking you don't want to have to be sitting at your computer everyday managing these ads and posts. One of the best solutions is to use a dashboard program such as Hootsuite. Hootsuite allows you to schedule your posts throughout the day, week, or month. There's no need to spend hours at the computer doing separate posts. Hootsuite will handle them for you.

There's another great reason for using Hootsuite--it's their "hootlet." Once you install the application,the Hootlet will appear in your navigation bar. To post an article to Twitter, all you have to do is to click on the Hootlet and it automatically creates a Twitter post including the link. This is super easy and makes posting a breeze.

Posted by Bernice Ross

Are you ready to upgrade your social media and web marketing skills? If so, check out our 7 minute demo of our new 14 session online real estate sales training program that covers blogging, web and social media marketing, as well as the best of the tried and true strategies you need today to master how to be a wildly successful real estate agent tomorrow. 

 

 

 

 

 

 

 

Real Estate Dough Tip #1: Environment Is Stronger than Will

Buckminster Fuller, the inventor of the geodesic dome, once said that "Environment is stronger than will." Just as the wrong environment can keep bread dough from rising, the environment you create for your real estate business will determine whether your Real Estate Dough™ rises or shrinks. Even though you intend to change your thoughts and actions, if you don’t address your environment, you will be unable to create sustainable change. If you listen to the negative news around you, your environment will support you to attract negative events. Psychologists call this self fulfilling prophecy (Rosenthal, 1973). What you concentrate on and what you expect to happen generally does happen.

                         

One of the best ways to keep a positive mindset is to avoid listening to the news or reading stories about how bad the real estate market is. Another alternative is to listen to our Positive News for Positive REALTORS® at ListenandLearnRealEstate.com to learn how to counteract the negativity in the press.

                      

If your office is filled with negative people, a third alternative is to work from home. If you must interact with someone who is negative, you can stop their negative comments by asking “Tell me one thing that went right today.” Again, the best strategy is to avoid them all together.

                        

A fourth strategy is to upgrade the people in your peer group by joining a masterminds group or some other group of highly successful people. Jack Canfield talks about how he didn’t start making lots of money until he changed his peer group. According to Canfield, if you take the average income of your ten closest friends and/or colleagues, you can accurately predict what your earnings will be. Upgrade your peer group and you can upgrade your income.

                           

Posted by Bernice Ross, Just Released! Real Estate Dough (TM)--Your Recipe for Real Estate Success. If you want the best of the tried and true strategies that work plus the latest information for incorporating Web 2.0 into your business, don't wait--order today!  www.RealEstateDough.com